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SmartSweets

A smiling woman surrounded by a colourful assortment of SmartSweets candy packages.

Project details

Photography + post-production
Velour Productions
Styling
Delaney Konrad
Hair + makeup
Rae Pelat

Bold colour, playful props, and candy in the spotlight. We paired graphic product compositions with expressive portraits for SmartSweets’ web and social channels. Velour handled the production from shot-list planning and model and prop sourcing through photography, styling, hair and makeup, and post-production.

A smiling woman holding SmartSweets candy against a vivid yellow backdrop.
Colourful sour gummy worms scattered across a saturated purple surface.
A woman smiling while tasting a SmartSweets sour melon bite against purple.
A repeating field of bright red SmartSweets gummy fish on turquoise.
A SmartSweets Dream Puffs package floating on a small white cloud against blue.
Colourful sugar-coated SmartSweets candies scattered across a bright yellow set.
SmartSweets Strawberry Hearts packaging styled with a pink telephone and red candy.
SmartSweets Strawberry Hearts highlighted by a heart-shaped pink spotlight.
SmartSweets Wild Berries packaging with red and purple berry candies on blue.
Red, pink, and purple SmartSweets berry gummies arranged across a blue surface.

Credits

  • Photography + Post Production — Velour Productions
  • Styling — Delaney Konrad
  • Hair + Makeup — Rae Pelat
  • Models — Stranger Agency + Family Management